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    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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    Explore the Content Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Corporate Strategy

      Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Facebook Analytics: Optimize Performance

      Skills you'll gain: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Social Media, Analytics, Social Media Strategy, Driving engagement, Trend Analysis, Data Analysis, Performance Analysis, Performance Metric

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Content Marketing Using Generative AI

      Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, Keyword Research, Search Engine Marketing, AI Personalization, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour, Promotional Strategies

      4.1
      Rating, 4.1 out of 5 stars
      ·
      65 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing: Customer Needs and Wants

      Skills you'll gain: Value Propositions, Marketing, Branding, Marketing Strategies, Strategic Marketing, Product Strategy, Digital Marketing, Brand Strategy, Target Audience, Marketing Communications, Marketing Analytics, Customer Insights, Marketing Channel, Market Analysis, Consumer Behaviour, Demand Planning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      486 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Creating Engaging Content for Facebook

      Skills you'll gain: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Advanced Strategies for Sustainable Business

      Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Performance Measurement, Strategic Partnership, Business Leadership, Organizational Strategy, Business Strategy, Goal Setting, Brand Strategy, Human Capital, Stakeholder Engagement, Brand Management, Employee Engagement, Advocacy, Systems Thinking, Strategic Communication, Supply Chain Management, Communication Strategies

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Strategies for Effective Engagement

      Skills you'll gain: Stakeholder Communications, Stakeholder Analysis, Systems Thinking, Communication Strategies, Business Systems Analysis, Ethical Standards And Conduct

      4.5
      Rating, 4.5 out of 5 stars
      ·
      51 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      IE Business School

      The "Who" of the Marketing Strategy:Segmentation & Targeting

      Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Engagement & Nurture Marketing Strategies

      Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Target Market, Customer Engagement, Content Creation, Lead Generation, Multimedia, Writing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to Plan a Content Calendar using Trello

      Skills you'll gain: Calendar Management, Content Development and Management, Scheduling, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Project Management, User Accounts, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Planning: Manage Content Like a Pro

      Skills you'll gain: Content Development and Management, Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Marketing, Media Planning, Content Management, Production Schedule, Driving engagement, Organizational Skills, Workflow Management, AI Product Strategy, Information Architecture, Marketing Channel

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Data and Digital Strategy Execution

      Skills you'll gain: Data-Driven Decision-Making, Marketing Strategies, Data Ethics, Customer Analysis, Strategic Marketing, Strategic Decision-Making, Digital Marketing, Business Analytics, Marketing Analytics, Performance Measurement, MarTech, Data Analysis, Pay Per Click Advertising, Data Management, Web Analytics and SEO, Marketing Automation, Cross-Channel Marketing, Target Audience, Smart Goals

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular content strategy courses

    • Corporate Strategy: University of Illinois Urbana-Champaign
    • Facebook Analytics: Optimize Performance: Coursera
    • Content Marketing Using Generative AI : University of Virginia Darden School Foundation
    • Marketing: Customer Needs and Wants: IESE Business School
    • Creating Engaging Content for Facebook: Coursera
    • Advanced Strategies for Sustainable Business: University of Colorado Boulder
    • Strategies for Effective Engagement : University of Colorado Boulder
    • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School
    • Engagement & Nurture Marketing Strategies: Northwestern University
    • How to Plan a Content Calendar using Trello: Coursera Project Network

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