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    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

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    Explore the Customer Analytics Course Catalog

    • C

      Coursera Project Network

      Create a Custom Marketing Analytics Dashboard in Data Studio

      Skills you'll gain: Data Visualization, Business Analytics, Dashboard, Data Analysis, Data Storytelling, Google Analytics, Marketing Analytics, Data-Driven Decision-Making, Business Metrics, Data Integration, Google Ads

      4.5
      Rating, 4.5 out of 5 stars
      ·
      112 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Network Analysis for Marketing Analytics

      Skills you'll gain: Network Analysis, Social Network Analysis, Marketing Analytics, Semantic Web, Statistical Methods, Text Mining, Data Structures, JSON, Natural Language Processing, Data Visualization Software, Visualization (Computer Graphics), Python Programming

      Build toward a degree

      2.8
      Rating, 2.8 out of 5 stars
      ·
      6 reviews

      Intermediate · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Analyze Customer Reviews with Gemini Using SQL

      Skills you'll gain: Google Gemini, Text Mining, Google Cloud Platform, Data Management, Image Analysis, Big Data, Unstructured Data, SQL, Large Language Modeling, Data Analysis, Statistical Reporting, Machine Learning

      Intermediate · Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Enhancing Customer Insights with Generative AI

      Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to Analyze Tweet Engagement with Twitter Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Machine Learning with PySpark: Customer Churn Analysis

      Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Analysis, PySpark, Data Processing, Data Cleansing, Data Transformation, Apache Spark, Data-Driven Decision-Making, Decision Tree Learning, Predictive Modeling, Predictive Analytics, Applied Machine Learning, Application Deployment, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      22 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Data Analysis with OpenAI API: Save time with GenAI

      Skills you'll gain: Prompt Engineering, Generative AI, Exploratory Data Analysis, OpenAI, ChatGPT, Data Analysis, Data-Driven Decision-Making, Trend Analysis, Sales Strategy, E-Commerce, Data Manipulation, Python Programming

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Theory

      Skills you'll gain: Marketing Analytics, Web Analytics, Marketing Effectiveness, Digital Marketing, Marketing Strategies, Analytics, Marketing, Consumer Behaviour, Data Analysis, Data Visualization Software, Data Collection, Data Visualization, Regulatory Compliance

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Predictive Modeling and Analytics

      Skills you'll gain: Predictive Modeling, Predictive Analytics, Exploratory Data Analysis, Data Visualization, Business Analytics, Data Analysis, Statistical Modeling, Data-Driven Decision-Making, Regression Analysis, Microsoft Excel, Machine Learning Methods, Decision Tree Learning, Data Cleansing, Artificial Neural Networks

      3.6
      Rating, 3.6 out of 5 stars
      ·
      602 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Advanced Business Analytics Capstone

      Skills you'll gain: Data Presentation, Data Storytelling, Data Cleansing, Predictive Analytics, Predictive Modeling, Business Analytics, Analytics, Financial Analysis, Advanced Analytics, Data Analysis, Technical Communication, Investment Management, Feature Engineering, Data Processing, Data Manipulation, Portfolio Management, Data Quality, Data Transformation, Statistical Modeling, Regression Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      88 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Google Analytics for Beginners: Marketing Essentials

      Skills you'll gain: Web Analytics, Google Analytics, Content Performance Analysis, Customer Analysis, E-Commerce, Marketing Analytics, Performance Analysis, Marketing Effectiveness

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Multi-Table data analysis with Tableau: Customer Analysis

      Skills you'll gain: Dashboard, Interactive Data Visualization, Tableau Software, Data Presentation, Data Import/Export, Data Visualization, Data Visualization Software, Business Intelligence, Data Analysis, Data Integration, Data Modeling

      Intermediate · Guided Project · Less Than 2 Hours

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    In summary, here are 10 of our most popular customer analytics courses

    • Create a Custom Marketing Analytics Dashboard in Data Studio: Coursera Project Network
    • Network Analysis for Marketing Analytics: University of Colorado Boulder
    • Analyze Customer Reviews with Gemini Using SQL: Google Cloud
    • Enhancing Customer Insights with Generative AI: Coursera Instructor Network
    • How to Analyze Tweet Engagement with Twitter Analytics: Coursera Project Network
    • Machine Learning with PySpark: Customer Churn Analysis: Coursera Project Network
    • Data Analysis with OpenAI API: Save time with GenAI: Coursera Project Network
    • Digital Marketing Analytics in Theory: University of Illinois Urbana-Champaign
    • Predictive Modeling and Analytics : University of Colorado Boulder
    • Advanced Business Analytics Capstone: University of Colorado Boulder

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