What are the best e-commerce courses on Coursera?

Top e-commerce courses include Digital Marketing and E-commerce from Google and Supply Chain Management for E-commerce from Starweaver . You can also find programs that cover online store setup, customer behavior, SEO , and payment systems—all relevant for launching or improving an e-commerce business.

Can I take free e-commerce courses on Coursera?

Yes. You can start learning e-commerce topics on Coursera for free in two ways: Preview the first module of many e-commerce courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available). Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial. If you want to keep learning, earn a certificate in e-commerce, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.

Do I need prior experience in business or marketing to start learning E-commerce on Coursera?

E-commerce courses on Coursera are accessible to learners of all backgrounds: Beginners can start with introductory courses that cover the basics of setting up an e-commerce business. Those with some business or marketing experience can enhance their skills with more specialized topics such as digital marketing , data analytics , or supply chain management . Advanced learners can explore in-depth strategies for scaling an e-commerce business globally and integrating advanced technology solutions.

What will I learn in an e-commerce course?

You’ll learn how to build and manage an online store, attract and retain customers, set up product pages, use marketing tools like email and social media , and analyze performance data . Some courses also introduce platforms like Shopify , WooCommerce, and Google Ads .

Do I need experience to start learning about e-commerce?

No experience is required. Many courses are designed for beginners and walk you through the process of launching an e-commerce business from scratch. There are also more advanced options for learners with some business or marketing background.

Top E-commerce Courses - Learn E-commerce Online

Find the Best E-Commerce Course for Your Goals

Status: Preview
Illinois Tech
Digital Marketing
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
Build toward a degree
4.5
Rating, 4.5 out of 5 stars
55 reviews
Advanced · Course · 1 - 3 Months
Status: New
Status: Free Trial
IBM
Capstone Project: Applying UI/UX Design in the Real World
Skills you'll gain: User Research, Design Thinking, Usability Testing, Wireframing, Mockups, User Experience Design, User Interface (UI) Design, Prototyping, Figma (Design Software), Interaction Design, User Flows, UI Components, Software Documentation, Persona Development, Information Architecture, Scalability
Advanced · Course · 1 - 3 Months
Status: Free Trial
Google Cloud
Vertex AI Search for Commerce
Skills you'll gain: AI Personalization, Data Integration, Google Cloud Platform, MLOps (Machine Learning Operations), Data Modeling, Continuous Monitoring, Data Quality, System Monitoring, Real Time Data, Enterprise Architecture, Application Programming Interface (API)
Advanced · Course · 1 - 3 Months
Status: Preview
Duke University
Medical Neuroscience
Skills you'll gain: Neurology, Physiology, Anatomy, Cell Biology, Psychology, Pathology, Molecular Biology
4.9
Rating, 4.9 out of 5 stars
3K reviews
Advanced · Course · 3 - 6 Months
Status: Preview
UBITS
Comunicación visual: enriquece tus mensajes
Skills you'll gain: Data Visualization, Leadership, Innovation, Decision Making, Organizational Leadership, Team Leadership, Data-Driven Decision-Making, Business Communication, Creativity, Communication, Communication Strategies, Graphical Tools
Advanced · Course · 1 - 4 Weeks
Status: Preview
UBITS
Storytelling avanzado: comunicación de alto impacto
Skills you'll gain: Presentations, Storytelling, Data Storytelling, Persuasive Communication, Public Speaking, Verbal Communication Skills, Drive Engagement, Motivational Skills, Communication, Target Audience, Leadership
4.9
Rating, 4.9 out of 5 stars
11 reviews
Advanced · Course · 1 - 4 Weeks

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Status: Free Trial
Tecnológico de Monterrey
Empresas Familiares
Skills you'll gain: Value Propositions, Innovation, Entrepreneurship, Market Opportunities, Leadership, Organizational Leadership, Business Leadership, Business Modeling, New Business Development, Leadership and Management, Governance, Strategic Leadership, Business Strategy, Leadership Development, Succession Planning, Lean Methodologies, Growth Strategies, Business Management, Business Administration, Business Planning
4.8
Rating, 4.8 out of 5 stars
237 reviews
Advanced · Specialization · 3 - 6 Months
Status: Preview
Tecnológico de Monterrey
Introducción a la Innovación Empresarial y Creación de Valor
Skills you'll gain: Design Thinking, Change Management, Innovation, Business Transformation, Ideation, Forecasting, Organizational Strategy, Business Strategies, New Product Development, Value Propositions
Build toward a degree
4.9
Rating, 4.9 out of 5 stars
40 reviews
Advanced · Course · 1 - 4 Weeks
Packt
Advanced Chatbots with Deep Learning and Python
Skills you'll gain: Deep Learning, Keras (Neural Network Library), Tensorflow, Python Programming, Data Processing, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Natural Language Processing, Real Time Data, Software Architecture
Advanced · Course · 1 - 4 Weeks
Coursera Project Network
Create and Design Digital Products using Canva
Skills you'll gain: Canva (Software), Design, Digital Design, Product Design, Graphic and Visual Design Software, Creative Design, Color Theory, Graphic Design, Intellectual Property, E-Commerce, Direct Selling, Digital Content, Digital Assets, Marketing, Marketing Materials
4.4
Rating, 4.4 out of 5 stars
1.3K reviews
Advanced · Guided Project · Less Than 2 Hours
Status: Free Trial
Google Cloud
Serverless Data Processing with Dataflow: Operations em Português Brasileiro
Skills you'll gain: Dataflow, Data Pipelines, Debugging, Data Integrity, CI/CD, Performance Tuning, Data Processing, Maintainability, Real Time Data, Unit Testing, Disaster Recovery, Integration Testing
Advanced · Course · 1 - 3 Months
Status: Free Trial
Tecnológico de Monterrey
Mentalidad Emprendedora
Skills you'll gain: Innovation, Entrepreneurship, New Business Development, Business Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Product Development, Customer Insights
4.8
Rating, 4.8 out of 5 stars
229 reviews
Advanced · Course · 1 - 4 Weeks