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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      ROI-Driven Digital Marketing Analytics

      Skills you'll gain: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Online Advertising, Marketing Budgets, Performance Metric, Pay Per Click Advertising, Digital Marketing, Paid media, Search Engine Optimization, Data-Driven Decision-Making, Return On Investment, Marketing Automation, Marketing Strategies

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      G

      Google Cloud

      在 Google Cloud 運用生成式 AI 翻新網站

      Skills you'll gain: Generative AI, AI Personalization, Web Content, Google Cloud Platform, Prompt Engineering, Web Analytics and SEO, Content Management, Web Design and Development

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Introduction to Google SEO

      Skills you'll gain: Persona Development, Search Engine Optimization, Web Analytics and SEO, Target Audience, Keyword Research, Google Analytics, Digital Marketing, User Research, Content Strategy, Web Content, Content Performance Analysis, Data Analysis, Algorithms, Business Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Text Retrieval and Search Engines

      Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Big Data, Web Scraping, Machine Learning Algorithms, Web Analytics and SEO, Machine Learning, Information Architecture, Statistical Methods

      4.5
      Rating, 4.5 out of 5 stars
      ·
      960 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Social Media Marketing and Brand Advocacy

      Skills you'll gain: Social Media Marketing, Social Media Campaigns, Customer Retention, Marketing Strategies, Content Performance Analysis, Social Media Strategy, Instagram, Marketing, Growth Strategies, Marketing Planning, Digital Marketing, UI/UX Strategy, Customer Acquisition Management, Digital Advertising, Marketing Strategy and Techniques, Facebook, E-Commerce, Customer Relationship Management, Pinterest, Brand Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26 reviews

      Beginner · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Small Business Marketing Using YouTube

      Skills you'll gain: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Social Media Marketing Specialists

      Skills you'll gain: Generative AI, Campaign Management, Social Media Marketing, Social Media, Content Creation, Social Media Content, Innovation, Marketing Operations, Social Media Campaigns, Prompt Engineering, AI Personalization, Instagram, Customer Engagement, Analysis, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Google Ads Search Certification Preparation

      Skills you'll gain: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Search Engine Optimization

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      AI in Digital Marketing

      Skills you'll gain: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Social Media Marketing, Customer experience improvement, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Marketing Automation, Social Media, Customer Insights, Business Ethics, Predictive Analytics

      3.9
      Rating, 3.9 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media and Social Content Strategy

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      97 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media and Digital Marketing Fundamentals

      Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media Content, Social Media, Content Creation, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      375 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular search engine marketing courses

    • ROI-Driven Digital Marketing Analytics: Simplilearn
    • 在 Google Cloud 運用生成式 AI 翻新網站: Google Cloud
    • Introduction to Google SEO: University of California, Davis
    • Text Retrieval and Search Engines: University of Illinois Urbana-Champaign
    • Social Media Marketing and Brand Advocacy: Simplilearn
    • Small Business Marketing Using YouTube: Coursera Project Network
    • GenAI for Social Media Marketing Specialists: Coursera Instructor Network
    • Google Ads Search Certification Preparation: Aptly
    • Search Engine Optimization: Simplilearn
    • AI in Digital Marketing: University of Maryland, College Park

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