• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Desarrollo de tu marca personal

      Skills you'll gain: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      66 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Using Microsoft Copilot to Understand Your Customer

      Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Machine Learning: Regression

      Skills you'll gain: Regression Analysis, Predictive Modeling, Supervised Learning, Statistical Modeling, Applied Machine Learning, Predictive Analytics, Feature Engineering, Machine Learning, Statistical Methods, Python Programming, Data Manipulation, Algorithms, Performance Testing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Pearson

      Programming Generative AI: Unit 2

      Skills you'll gain: Generative AI, Large Language Modeling, Generative Model Architectures, Image Analysis, Computer Vision, PyTorch (Machine Learning Library), Natural Language Processing, Text Mining, Deep Learning, Artificial Neural Networks, Unsupervised Learning

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Dell

      Dell Technologies IT Sales Representative

      Skills you'll gain: Closing (Sales), Sustainable Business, Sales, Customer Relationship Building, Sales Strategy, Persuasive Communication, Emotional Intelligence, Influencing, Job Analysis, Data Centers, Customer Insights, Interviewing Skills, Sales Presentations, Public Speaking, Sales Prospecting, Negotiation, Account Management, Customer Relationship Management, Lead Generation, Digital Content

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Coursera Project Network

      Cómo hacer publicidad en instagram

      Skills you'll gain: Instagram, Social Media Management, Social Media, Advertising, Social Media Marketing, Social Media Campaigns, Social Media Content, Digital Advertising, Marketing Materials, E-Commerce, Customer Engagement

      4.3
      Rating, 4.3 out of 5 stars
      ·
      30 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      EDUCBA

      Master TQM and Six Sigma: Build Quality, Reduce Errors

      Skills you'll gain: Customer Relationship Management, Six Sigma Methodology, Lean Six Sigma, Continuous Improvement Process, Operational Excellence, Quality Management, Process Improvement, Quality Assurance and Control, Customer experience improvement, Risk Analysis, Production Planning, Culture Transformation, Employee Engagement

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Bioinformatics

      Skills you'll gain: Bioinformatics, Molecular Biology, Dimensionality Reduction, Unsupervised Learning, Applied Machine Learning, Data Analysis, Markov Model, Network Analysis, Biochemistry, Biotechnology, Life Sciences, Infectious Diseases, Statistical Analysis, Biology, Pharmacology, Algorithms, Machine Learning, Data Analysis Software, Data Mapping, Python Programming

      4.3
      Rating, 4.3 out of 5 stars
      ·
      1.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Foundations of Data Science and Machine Learning with Python

      Skills you'll gain: Predictive Modeling, Matplotlib, Seaborn, Statistical Modeling, Data Visualization, Regression Analysis, Pandas (Python Package), Statistical Analysis, Machine Learning, Supervised Learning, Data Science, Scikit Learn (Machine Learning Library), Probability & Statistics, Python Programming, Unsupervised Learning, Data Analysis, Decision Tree Learning, AI Personalization, Feature Engineering, NumPy

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Fundamentals of Visualization & Design with Tableau

      Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Interactive Data Visualization, Data Presentation, Data Import/Export, Data Storytelling, Business Analytics, Data Science, Marketing Analytics

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Applied Social Network Analysis in Python

      Skills you'll gain: Network Analysis, Social Network Analysis, Graph Theory, Data Analysis, Analysis, Pandas (Python Package), Predictive Analytics, Unsupervised Learning, Matplotlib, Python Programming, Data Import/Export, Algorithms

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Machine Learning, Data Science and Generative AI with Python

      Skills you'll gain: Apache Spark, Generative AI, LLM Application, Large Language Modeling, Predictive Modeling, Matplotlib, Keras (Neural Network Library), Generative Model Architectures, Deep Learning, ChatGPT, OpenAI, Generative AI Agents, Tensorflow, Seaborn, A/B Testing, Statistical Modeling, Data Visualization, Regression Analysis, Big Data, Machine Learning

      Intermediate · Specialization · 3 - 6 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…109110111…363

    In summary, here are 10 of our most popular marketing analytics courses

    • Desarrollo de tu marca personal: Tecnológico de Monterrey
    • Using Microsoft Copilot to Understand Your Customer: Microsoft
    • Machine Learning: Regression: University of Washington
    • Programming Generative AI: Unit 2: Pearson
    • Dell Technologies IT Sales Representative: Dell
    • Cómo hacer publicidad en instagram: Coursera Project Network
    • Master TQM and Six Sigma: Build Quality, Reduce Errors: EDUCBA
    • Bioinformatics: University of California San Diego
    • Foundations of Data Science and Machine Learning with Python: Packt
    • Fundamentals of Visualization & Design with Tableau: University of Colorado Boulder

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok