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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Preview
      Preview
      S

      Simplilearn

      Affiliate Marketing Course

      Skills you'll gain: Promotional Strategies, Email Marketing, Marketing Strategies, Social Media Marketing, Marketing, Blogs, Strategic Partnership, Trend Analysis, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Market Trend, Relationship Building

      4.2
      Rating, 4.2 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Business Analysts

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Responsible AI, Business Analysis, Data-Driven Decision-Making, Data Analysis, Artificial Intelligence, Business Process Automation, Stakeholder Communications, Business Requirements, Requirements Elicitation, Requirements Analysis, Data Presentation, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Process Optimization, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Applications in Marketing and Finance

      Skills you'll gain: AI Personalization, Fraud detection, Big Data, Credit Risk, Risk Management, Artificial Intelligence and Machine Learning (AI/ML), Digital Transformation, Customer Insights, Machine Learning, Marketing Analytics, Data Mining, Customer Engagement, Advanced Analytics, Driving engagement, Data-Driven Decision-Making, Anomaly Detection, Applied Machine Learning, Customer experience improvement, Artificial Intelligence, Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      453 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Large Language Modeling, Responsible AI, AI Personalization, Mobile Development, Anthropic Claude, Artificial Intelligence, LLM Application, Software Development Tools, Software Testing, Apple iOS, AI Product Strategy, Test Automation, Software Development, Machine Learning Methods, DevSecOps, Artificial Intelligence and Machine Learning (AI/ML)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.8K reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Scientists

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Exploratory Data Analysis, Data Ethics, Feature Engineering, Predictive Modeling, Data Science, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis, Data Visualization Software, Responsible AI, Machine Learning, Natural Language Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Engineers

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Responsible AI, Data Warehousing, Data Ethics, Data Infrastructure, Data Architecture, Data Mining, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis, Artificial Intelligence, Data Quality, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Business Intelligence (BI) Analysts

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Interactive Data Visualization, Business Intelligence, Data Presentation, Infographics, Data Visualization, Dashboard, Data Storytelling, Data Visualization Software, Artificial Intelligence, Large Language Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Data Analysis, Business Ethics, Responsible AI, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Campus BBVA

      Business Analytics

      Skills you'll gain: Data Storytelling, Data-Driven Decision-Making, Data Visualization, Business Analytics, Dashboard, Data Quality, Data Analysis, Descriptive Statistics, Business Intelligence, Statistical Methods, Data Management, Probability & Statistics, Statistical Inference, Statistics, Big Data, Statistical Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      187 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Health Informatics

      Skills you'll gain: Health Informatics, Clinical Informatics, Health Technology, Change Control, Health Systems, Health Policy, Informatics, Health Care, Medical Records, Health Care Administration, Healthcare Industry Knowledge, Health Information Management, Decision Support Systems, Solution Design, Health Information Management and Medical Records, IT Management, Electronic Medical Record System, Databases, Usability Testing, Data Science

      4.4
      Rating, 4.4 out of 5 stars
      ·
      941 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Generative AI for Marketers

      Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Creation, Marketing Analytics, Generative AI Agents, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Ideation, Web Content, Social Media Content, Content Strategy, Performance Reporting, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Process Data from Dirty to Clean

      Skills you'll gain: Data Cleansing, Sampling (Statistics), Data Integrity, Data Quality, Data Processing, Data Analysis, Data Transformation, Data Validation, Sample Size Determination, SQL, Spreadsheet Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      K

      Knowledge Accelerators

      From Excel to Power BI

      Skills you'll gain: Data Modeling, Data Visualization, Power BI, Data Visualization Software, Dashboard, Data Presentation, Interactive Data Visualization, Data Import/Export, Data Analysis, Microsoft Excel, Business Intelligence, Data Transformation, Data Sharing, Business Analytics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.6K reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Affiliate Marketing Course: Simplilearn
    • Generative AI for Business Analysts: IBM
    • AI Applications in Marketing and Finance: University of Pennsylvania
    • Generative AI for Mobile App Developers: IBM
    • Generative AI for Data Scientists: IBM
    • Generative AI for Data Engineers: IBM
    • Generative AI for Business Intelligence (BI) Analysts: IBM
    • Business Analytics: Campus BBVA
    • Health Informatics: Johns Hopkins University
    • Generative AI for Marketers: Microsoft

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
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    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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