• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics And Automation
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "marketing analytics and automation"

    • C

      Coursera Project Network

      Google Ads for Beginners

      Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      5.8K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Applying Data Analytics in Accounting

      Skills you'll gain: Data Governance, Internal Controls, Accounting Software, Auditing, Fraud detection, Accounting, Data Quality, Alteryx, Business Process Automation, Pandas (Python Package), Automation, Data Analysis, Analytics, Natural Language Processing, Text Mining, Python Programming, GitHub

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      74 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Marketing Design with Easil

      Skills you'll gain: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Marketing, Graphic and Visual Design Software, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      200 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      ServiceNow Basics: IT Automation & AI-Powered Workflows

      Skills you'll gain: ServiceNow, Workflow Management, IT Service Management, Digital Transformation, Business Process Automation, Self Service Technologies, Artificial Intelligence, Technical Support and Services, Operational Efficiency, Predictive Modeling, Incident Management, Event Monitoring, Change Management, Performance Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Marketing Science Certification Prep

      Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Web Analytics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Leading People and Teams

      Skills you'll gain: Talent Management, Team Motivation, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Team Leadership, People Development, Motivational Skills, Employee Onboarding, Employee Coaching, Conflict Management, Talent Recruitment, Performance Review, Employee Engagement, Interviewing Skills, Persuasive Communication, Leadership, Business Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      L

      L&T EduTech

      AI & ML Applications in Oil and Gas Industry

      Skills you'll gain: Oil and Gas, Petroleum Industry, Big Data, Data Management, Data Processing, Artificial Intelligence and Machine Learning (AI/ML), Process Engineering, Geostatistics, Anomaly Detection, Image Analysis, Process Control, Production Process, Energy and Utilities, Machine Learning, Automation, Physical Science, Natural Resource Management, 3D Modeling, Exploratory Data Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Elastic Cloud Infrastructure: Scaling & Automation italiano

      Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Load Balancing, Terraform, Cloud Solutions, Cloud Computing, Infrastructure as Code (IaC), Network Infrastructure, Managed Services, Scalability, Virtual Private Networks (VPN)

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Intro to Data Analytics, SQL, and EDA Using Python

      Skills you'll gain: SQL, Data Analysis, Seaborn, Exploratory Data Analysis, Analytics, Data Visualization, Data Visualization Software, Matplotlib, Data Storage, Pandas (Python Package), Big Data, Data Science, Data Management, Data Manipulation, Data Cleansing, NumPy

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      A

      Association of International Certified Professional Accountants

      Making the Case for Robotic Process Automation

      Skills you'll gain: Robotic Process Automation, Business Process Automation, Return On Investment, Accounting and Finance Software, Business Requirements, Process Mapping, Business Process, Value Propositions, Process Improvement, Project Scoping, Digital Transformation

      4.1
      Rating, 4.1 out of 5 stars
      ·
      93 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      EDUCBA

      Kibana Projects: Data Analytics & Visualization

      Skills you'll gain: Dashboard, Kibana, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, System Monitoring, Web Analytics, Data Transformation, Exploratory Data Analysis, Data Visualization Software, Trend Analysis, Data Analysis, Automation, Business Intelligence, Retail Sales, Scripting, Devops Tools, Data Visualization, Python Programming, Data Science

      Beginner · Specialization · 1 - 4 Weeks

    • Status: Preview
      Preview
      É

      École Nationale des Ponts et Chaussées

      Electric Vehicles and Mobility

      Skills you'll gain: Socioeconomics, Sustainable Development, Market Dynamics, Civil Engineering, Economic Development, Market Analysis, Sustainable Technologies, Public Policies, Environmental Engineering, Environmental Policy, Electric Power Systems, Environmental Science, Economics, Cost Benefit Analysis, Climate Change Mitigation, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 3 - 6 Months

    1…444546…834

    In summary, here are 10 of our most popular marketing analytics and automation courses

    • Google Ads for Beginners: Coursera Project Network
    • Applying Data Analytics in Accounting: University of Illinois Urbana-Champaign
    • Marketing Design with Easil: Coursera Project Network
    • ServiceNow Basics: IT Automation & AI-Powered Workflows: Coursera Instructor Network
    • Meta Marketing Science Certification Prep: Meta
    • Leading People and Teams: University of Michigan
    • AI & ML Applications in Oil and Gas Industry: L&T EduTech
    • Elastic Cloud Infrastructure: Scaling & Automation italiano: Google Cloud
    • Intro to Data Analytics, SQL, and EDA Using Python: University of Pennsylvania
    • Making the Case for Robotic Process Automation: Association of International Certified Professional Accountants

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok